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Building signage

Overview

Signs are high-profile presentation tools. Permanent or semi-permanent, they represent some of the most enduring promotional materials we create.

It’s critical, therefore, that architects, interior designers and building services personnel work together to make sure branding is a key consideration in the finishing out a Reuters space.

For information or to discuss your particular signage needs, please contact Julia Johnson at julia.johnson@reuters.com.

You may also want to visit the Global Property site to find out about the worldwide network of Reuters locations.

External signs


External sign examples
  1. Skyline - signage on the front of the building, typically at the top.
  2. Building identity - lets visitors know where they are, typically placed over the entrance.
  3. Site marker - low-level signs, typically freestanding, placed away from the building to let visitors know they are near the building and entrance.

Internal signage

Entry point

  1. Reception/Lobby - the first internal branding signage that greets customers in the reception area
  2. Directional - information about what is in the building - on lobby level, these will tell visitors what resides on each floor
  3. Free-standing directional - information about where things are within the building, that use arrows - so when a visitor arrives on the floor, this sign tells them where things or groups are located

Floor office space

  1. Endpoint - notification that you have arrived at a room / department / person
  2. Suspended directional
  3. Buidling signage - example: toilet signs, floor number, or the fire escape
  4. Door plate - service facility
  5. Door plate - meeting room
  6. Desk-mounted workstation

Internal sign examples for entry point and floor office space

Business centre